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    Value Retail News

    JANUARY/FEBRUARY 2009


    COVER STORY

    Midnight Madness
    Outlet Madness '08 jump-started shoppers, but sales during the Black Friday weekend and the week after Christmas might have helped outlets defy the economy. In any case, from a positive-press standpoint, Midnight Madness was good for the outlet image.

    FEATURES

    Tinton Falls Opens
    Thousands throng the opening of Chelsea Property Group’s 49th outlet center, the $157 million Jersey Shore Premium Outlets in Tinton Falls, N.J.

    Icy outlets holidays
    Outlet centers including Lake Elsinore Outlets, Viejas Outlet Center and The Arches at Deer Park spiced up holidays with on-site ice rinks.

    We be Saks, really
    Saks' Off 5th has stepped forward into a bold new role as a posh outlet player with a motto: "Saks Style. Outlet Prices."

    Talbots’ new concept
    At 62, Talbots has decided to find new shoppers by creating a fresh concept and expanding by as many as 40 units over the next three years in upscale outlet centers.

    Keep it simple, smarty
    Despite all the buzz about rich media lately, the simple text ad is still the most effective way to advertise online, according to an October 2008 survey by iPerceptions.

    Planned Projects
    Guess what - not all of the new crop of planned outlet centers are phase 1 projects. There are at least a couple of existing lifestyle and power centers that have decided to tenant their second phases with outlets.

    VRN Spring show
    Don’t miss out on the most efficient deal making in the industry; VRN’s Spring Outlet Retail Deal Making will be held February 26-27 at the Renaissance Resort at Seaworld, Orlando, Fla.

    ICSC campaign
    ICSC sent a message during the holidays in support of bricks-and-mortar shopping, reminding consumers that purchasing on the internet deprives their communities of tax dollars and jobs.


    FEATURED MEETING
    2010 VRN Fall Outlet Retail Convention
    27-28 September, 2010
    Crowne Plaza Meadowlands
    Secaucus, NJ

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    ANNUAL DIRECTORIES
    Value Retail Directory
    Global Outlet Project Directory

    On sale now with the latest information on the outlet industry

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