Value Retail News

Cover story
Fountains of Success
Through VRN’s exclusive annual Challenges Survey, the outlet industry’s developers and retailers point to the concerns and issues they’ll have to face in the coming year to continue their growth cycles.		Miromar Outlets Southwest Florida in Estero, Fla.

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Features
		Bets placed on 2 sites Beloit, Wis., and Philadelphia, Miss., could be the site of the next two casino-based outlet projects, if the Chippewa and Choctaw Indian tribes have their way; the first opening could be in 2002. Blizzard greets Watermark Developer CMC Group vowed to open its 185,000-sf outlet project in Bessemer, Ala., on time, and it did just that in November — despite some very uncooperative weather.
Chelsea opens in Dallas Thousands of shoppers turned out for the three-day grand-opening of the 233,000-sf phase 1 of Chelsea GCA Realty’s Allen (Texas) Premium Outlets in November. Tanger’s Texas growth Tanger Factory Outlet Centers added 221,437 sf to its project in San Marcos.

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Traffic & hiring are leading challenges in 2001 One of the benefits of having your chain’s biggest fears for the coming year made public is finding out that what’s been bothering you is probably bothering other retailers, too.

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Marketing
Sweeping up Shoppers
Developers of Outlet Centers host an Internet sweepstakes with shopping sprees as the prizes to convert cyber-browsers into brick-and-mortar outlet shoppers. The result: More than 9,000 entries.

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Reflections on Retailing An encore guest column by retailing veteran Stanley Marcus gives readers a chance to reflect on changes in the industry in the last 10 years.

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Developer’s last UK center BAA McArthurGlen, the company that helped launch outlet retailing in the United Kingdom, opens its seventh and last outlet project there — in Livingston, Scotland — and turns its attention to conquering Europe.

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And each month...
• Off-Price & Outlet Briefs:
  
  Developers, Projects, Retailers and People in the news
• Outlet Perspectives:
  Award-winning feature where industry professionals comment on industry issues
• Monthly Same-Store Outlet Chain Sales Index
• ICSC Events Calendar

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